Thursday, July 24, 2014

Green Web Hosting with Impact Social Media

Web Hosting refers to services that provide space for users to store their website content. In order for your website to be available at all the time to viewers, it is important that your website is running on a computer that is connected to the internet all the time.

There are two ways in hosting a website: Hosting the Website yourself meaning, you will need to have the right equipment, including a web server and a permanent connection to the Internet. You would need to ensure that your Internet service provider allows this type of usage too. You would also need to have website administration skills such as managing/configuring a web server. And the second is; Using a third party hosting provider this allows you to concentrate on developing your website and leave the hosting tasks up to a company who specializes in web hosting like

One big reason why choose Impact Social Media as your Web Hosting Provider is because it is now on Green web servers! If you care about the environment, consider getting ECO-Impact ECO-Friendly green web hosting with Impact Social Media! 

Wednesday, July 23, 2014

All About Logos

All About Logos

A business without a Logo is no business at all. The identity and sometimes the success of a business or an organization are in its Logo. It is uncommon to see Logo’s changing that is why much emphasis is placed in its making.  What is a Good Logo? And how do you make one?

I.             Qualities of a Logo
·         Logo qualities

II.            Logo Types
·         Font based Logos
·         Icon Based Logos
·         Tag line Logos

III.          Color Palette
·         Selecting from the color palette

IV.          Font Styles
·         Selecting the right font
·         Selecting the look and feel

V.           Logo Design Methodology
·         Step one: Information gathering
·         Step two:  Research
·         Step three: Hand drawn sketches
·         Step four: Computer drafts
·         Step five: Drafts collaboration
·         Step six: Finalized design

If you have questions or need assistance you can email us at: You can also call us at 816-743-0525.

Tuesday, July 22, 2014

All About Graphics Design

All About Graphics Design

There are many things to do in starting your business online or when you decide to advertise online. Besides the web page and basic structure and all the process involved in the making and maintaining your page, one important factor that you should focus on is Graphics and Design. Remember the goal is to produce a finished product that will effectively communicate a specific message to the intended target audience. Here is an outline of the process.

I.  Design Elements and Concepts

1. Layout
2. Typography
3. Line
4. Shape
5. Negative Space
6. Volume
7. Value
8. Color
9. Texture

II. Design Process and Methodology

1.    Interview
2.    Research
3.    Brain Storming
4.    Conceptual Sketches
5.    Sketch Collaboration
6.    Rough Draft Development
7.    Rough Draft Collaboration
8.    Final Design
9.    Final Design Collaboration
10.  Final Revisions

 If you  are interested in using social media to promote your business or organization get in touch with us and let us show you how we can IMPACT your social media! You can email us at or if you prefer give us a call at 816-743-0525.

Tuesday, July 15, 2014

The spam email problem and what to do about it

Each day we are continuously bombarded with unsolicited  Spam Can spam emails. Spam Can

The vast majority of these unsolicited spam emails are being sent from Google Gmail accounts  Undecided but we do occasionally get them from various internet domain names.

The other thing we noticed is that nearly all of the spam emails are coming out of  India. We do not get these types of spam emails from China, Russia, Africa or any other part of the world for that matter. We do not know for sure why of all the countries in the world this is such a problem stemming from India  Huh

For starters this is a serious problem for a few different reasons. First off it is bad for the environment because web servers gobble up a lot of energy and so spam email is wasting those resources.  Cry

Secondly, this damages the economy because of lost time spent dealing with spam. Time spent dealing with unsolicited spam is time that cannot be used to earn a  living and create wages and business growth.

Last but not least most of these emails are scammy in nature. They propose link building strategies, getting you on the first page of Google, and the list goes on. Fact is, if these spammers knew how to get something on the first page of Google they would be on the first page of Google and would not need to be sending all this unsolicited spam LOL!!!

What we need here is for people to understand that there are resources to deal with this and we need to make more effort to combat the spam. Combatting the spam problem is the only reasonable way we can expect to see anything improve.

Any spam email that you receive from a Gmail email account should be forwarded immediately to In the title just put, "Reporting spam email on Gmail account." Above the forwarded spam email just be sure to tell Google that you are complaining about this Gmail account sending unsolicited spam email. From there we can hope that Google will do their part to block the account and even the user IP.

Any unsolicited spam email from Gmail or any other source should ALSO immediately be forwarded to the U.S. government so that they can also take action. Just forward the unsolicited spam email to and in the title just put something like, "Formal complaint submission on spam email" and above the forwarded spam email once again just let them know that you are complaining about this spam email being sent to you. From there we can hope the government will take appropriate action.

I know it takes time to report these but let's work as a team to help combat this problem.

If you have any questions about dealing with or how to report unsolicited spam email please post your questions right in this thread.

You can visit this link to read more helpful information about dealing with the spam email problem:

Thursday, July 10, 2014

LinkedIn For Business: LinkedIn Status Updates

LinkedIn For Business

How often do you update your status or post on Linked in? Why do people add personal interests on their posts in Linkedin? Is it a god idea?
We all have our techniques in maintaining our websites and social media accounts and still we love to browse for other ideas. So here is something I’d like to share, something I also can relate and agree with.

This video explains an 80/20 rule when posting. 80% business and 20% personal, regardless of whether you post to your Linkedin account 5 times a week or once a week. And, why personal interest is included if Linkedin is just for business is because we are real people and we love to know other interests of people apart from their career. And, some people base their decisions on that. People do business with people they like..

Check out IMPACT SOCIAL MEDIA Blog for more updates, tutorials, tips and reviews on your favorite Platforms and SEO

Wednesday, July 9, 2014

PROS and CONS of Selling on ETSY

PROS and CONS of  Selling on ETSY

1. User Friendly
2. Great Reputation
3. Advertising is super affordable and easy
4. Community - can communicate wit other sellers and customers easily
5. International
6. Digital Products

1. Competitive - a lot of sellers
2. Customization - not enough
3. Brand Recognition
4. Fees add up as your shop grows

Tuesday, July 8, 2014

3 Social Media Rules Most Entrepreneurs Don't Follow

3 Social Media Rules Most Entrepreneurs Don't Follow

For all the talk about the drawbacks of using social media, it's hard to imagine a better all-in-one tool for business owners. If used correctly, social media can boost your search engine rankings, allow you to provide better customer service, build an effective online personality, connect with new business partners, foster relationships and educate consumers.
The basics of social media are simple: create great content, publish it and share it with your network. Most entrepreneurs leave it at that, but promoting content is only one part of the game.

Here are three ways to engage with customers and build your audience on any social media network.

1. Answer questions from customers and clients.

Twitter and Facebook have become customer service platforms. At first, it can feel intimidating to answer a question publicly; you may feel you should be as eloquent as you are informative.
The most effective and well-received responses are helpful and timely. Keep an eye on your Twitter and Facebook accounts for when someone mentions you directly in a message. Also pay attention to when someone mentions your company or industry in a Tweet via a hashtag — the # symbol.
Many customers won’t take the time to message you directly, but they will tag you in a complaint. Anyone on Twitter can search for topics mentioned by a hashtag. If you choose not to respond, you could lose an opportunity to correct a complaint.
Savvy entrepreneurs truly excel at customer service through social media. With a little effort, you can build a reputation as someone who values customer service and works hard to answer consumer questions.

2. Use the “Like” feature on your Facebook wall.

When a customer takes the time to mention you, a simple response acts as a virtual thank you.Most social media platforms have a share option as well as a “like” equivalent — a way to acknowledge you saw and appreciated the message.
On Facebook, you can choose to “Like” the post or share it. If someone praises your brand on Twitter, click “Favorite” or “Retweet.” Google+ allows you to “+1” posts and every update on LinkedIn features a “Like” button. 
As an alternative, you could comment on the post or tweet. Say something like, “Thanks for mentioning us!” or, “Thank you! We appreciate your feedback.” When you acknowledge someone’s mention, you show that you value their business and their opinion.
Engagement on social media isn’t all that different from in-person interactions with friends and acquaintances. If someone invites you to have dinner or coffee and you never respond, they will eventually stop asking.
You work hard to build a community around your business. The last thing you want to do is ignore someone who finds your information valuable or interesting. Try to engage with every customer.

3. Show gratitude when someone shares your content.

Social media is much less personal than when a customer visits a brick-and-mortar store. Still, the entire point of networking through Facebook or Twitter is to build relationships.
Whenever someone retweets one of your posts or shares your latest blog, send a quick message to thank them.
Etiquette applies to social media relationships as much as it does to your real-life friends and family. If an acquaintance makes an introduction and helps you land a sale, you’d thank him. The same applies when a customer does a favor for you on Facebook or Twitter.
For example, if someone on Twitter shares your recent blog post with his followers, tweet him to say thank you. If he regularly posts content relevant to your audience, retweet or share his posts with your followers.
Social sharing is a powerful tool when used well. When you form relationships via social media, you build brand advocates for your business.

Sunday, July 6, 2014

Key Factors in Determining whether to have a Facebook Page or Facebook Group

Key Factors in Determining whether to have a Facebook Page or Facebook Group

1. PRIVACY :  Determine  your desired Level of Privacy 
    GROUP - more privacy
    PAGE - if you are fine with being open to everyone

2. SIZE:  Decide how vast of a reach you want 
    PAGE - very big
    GROUP - smaller communities

3. COMMUNICATION: Figure out how you want communication to occur
    PAGE - company shares with community
    GROUP - community shares with each other

Get more reviews, tutorials, tips and updates on SEO and your favorite Social Media platforms at IMPACT SOCIAL MEDIA

Thursday, July 3, 2014

How to Use LinkedIn for Business

Although, we find personal posts and status updates on LinkedIn, it doesn't mean that it functions the same as Pinterest or Facebook. Here are the five uses of LinkedIn for Business.

1. Finding Sales Rep
2. Networking with your peers and build connections
3. Find an Employee
4. Connecting with the Press
5. Use "LinkedIn Answers" to find answers for your questions

Check out IMPACT SOCIAL MEDIA Blog for more updates on Social Media and SEO

Wednesday, July 2, 2014

Quick Tricks To Pull Data From GOOGLE

Quick Tricks To Pull Data From GOOGLE


1. Customer Keywords
2. Site: command and indexing
3. Identify review sites
4. Blog search
5. Google email alerts

Visit the Impact Social Media Blog for more SEO and Social Media tips, reviews, updates and tutorials

Tuesday, July 1, 2014

SnapChat Hidden Tricks: Colors | Effects | Secret Screenshots

SnapChat Hidden Tricks: Colors | Effects | Secret Screenshots

This is a viral video by TechTakedown at YouTube and it is so good it has already pulled more than 1 million views!

This video will teach you how to access and use hidden features in Snapchat.

Some of the tricks given are:

  • How to draw with the colors black and white with drawing feature
  • Hidden effects captions on images after they are taking
  • Adding Sepia to an image
  • Creating a negative image
  • How to screenshot a snapchat without sending a notification

Visit IMPACT SOCIAL MEDIA for more updates, reviews, tutorials and more on Social Media and SEO.